Building a beverage brand from the ground up? Then this episode is for you. This episode features Lan Pham, who recently founded Sang, a ready-to-drink Vietnamese coffee brand. Lan talks about how she raised money pre-launch, how she thought about distribution, and the marketing activities she planned for launch.
Music by Eino Toivanen, kongano.com
Edited by Deven Shah
Learn more at Retail X Series and follow @retailxseries on Twitter and Instagram.
To submit a pitch or to find out more about Sapna Shah, check out Red Giraffe Advisors.
Building a beverage brand from the ground up? Then this episode is for you. This episode features Lan Pham, who recently founded Sang, a ready-to-drink Vietnamese coffee brand. Lan talks about how she raised money pre-launch, how she thought about distribution, and the marketing activities she planned for launch.
Music by Eino Toivanen, kongano.com
Edited by Deven Shah
Learn more at Retail X Series and follow @retailxseries on Twitter and Instagram.
To submit a pitch or to find out more about Sapna Shah, check out Red Giraffe Advisors.