This episode of the Retail X Series podcast features an in-depth conversation about how to create a great pitch deck, particularly aimed at preseed and seed stage companies. Jenny Fielding, Manager Director of Techstars and General Partner of The Fund, talks about how to build a deck and why the elements of the deck are so important. Jenny has seen thousands upon thousands of decks, both good and bad, and her advice is a must-listen for founders that are about to start their fundraising process.
Topics:
- Why a pitch deck is important
- How conveying your vision and story is more important than educating an investor
- Why flow matters - and how to kick off your deck with your biggest strengths
- How to include your "secret sauce" without giving away confidential info
- Why all decks (B2B, DTC) must have a customer acquisition/go-to-market slide
- Why you shouldn't include an exit slide or estimated valuation in your deck
- How to make your deck look "pretty" without spending a lot (or any) money
- How not to make these common deck mistakes
Note: Jenny mentions some easy/free tools for making a beautiful deck even if you have no design skills. They are: Beautifully, Canva and Keynote.
Music by Eino Toivanen, kongano.com
Edited by Deven Shah
Learn more at Retail X Series and follow @retailxseries on Twitter and Instagram.
To submit a pitch or to find out more about Sapna Shah, check out Red Giraffe Advisors.